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RULER OF
SIZING

The sizing ruler is a more accurate way of calculating air conditioning machines and, in addition, creating value and generating good sales arguments, improving the experience of sellers and customers throughout Brazil.

CLIENT

DAIKIN

PERIOD OF TIME

AUG 2024 - NOV 2024

CATEGORY

RETAIL
THE PROBLEM

Salespeople didn’t have many resources/sales pitches to close deals with their buyers. Additionally, the sizing ruler was printed and never easy to access, causing them to seek digital solutions through the web.

HYPOTHESIS

• A digital solution can provide more resources and build sales loyalty;
• A digital solution is more accessible because the smartphone is almost an extension of the body;
• A responsive web portal can work better with the ruler and bring more built-in features.

THE CHALLENGE

• Create a web portal that could be accessed via desktop and mobile devices;
• Make the portal more accessible than the tools found on the web;
• Increase the number of sales in the brand’s reseller stores.

RESULTS

• Access to the portal has increased to 5,000 hits per month;
• The portal has become the biggest source of reference for the seller both as a sales argument and for technical matters;
• Sales increased by 17.4%

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OUR CLIENTS

FECOMERCIO SP
CARGILL
TRAIVE
RAIN APP
YU GROUP
DAIKIN
O MILHÓ

WHAT THEY TALK
ABOUT US

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CAROL SESSA
TRAIVE INC.

His disruptive innovation and insightful ideas took our projects to new heights. His adaptability in our fast-paced environment was truly impressive. I highly recommend him. He is not only a talented professional, but a pleasure to work with.

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VITOR COMINATO
RED VENTURES BRAZIL

Igor is without a doubt the best UX/UI designer I have ever worked with. We have worked together on several projects and he always exceeds our expectations. He has always taken the lead in the project with good initiatives and innovative ideas. Great professional.

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VINICIUS ZAGO
TUCOWS, IRELAND

Igor is a brilliant creative director and has a vision beyond creation, which helps him understand the real needs of each case. With audacity, he likes to create innovative solutions to problems, and not just solve them in any old way. I definitely recommend him (:

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GIULIAN DRIMBA
WE TRANSFER, NETHERLAND

Igor is an extremely talented art director/creative director with great ideas, a digital mindset, and a solid theoretical and practical knowledge of design. Everything he does has a design/UX-based explanation, and he manages to create exceptional designs and ideas.

I recommend him to everyone, without a doubt.

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ERIC KRAMLINGER
LAST MILE PRODUCT - USA

Igor is an extremely talented UX Designer. I had the pleasure of working side by side with him for the better part of a year, researching, designing and developing an app and mobile platform for the agri/finance industry. He knows how to create beautiful and intuitive experiences even in complex domains. I couldn't have asked for a better partner.

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